Dear Janette - Why Paid Media?

Today’s video is another in my DEAR JANETTE, where I tackle Media Myth Busters and share my best On-Camera tips. I’ll be answering another question sent in by my viewers. This question comes from Katherine: Dear Janette, I’ve heard about being a paid media guest. What are the benefits of it? That’s a good question Katherine. I’m glad you asked it. Paid media is exactly what it means. You’re paying for media coverage. Since you’re appearing as a paid guest, you are paying the media outlet who you'll be in or on. But why do so? Click HERE to watch this video & get the rest of my answer.