How to be a Media Darling that Keeps Getting Media Placements

Being a business leader, you would want to share your business with the world. What better place to do that then the thousands of media outlets out there? The real question however is, “How do you get yourself on those media placements and how to keep getting them?” One of the many ways to get yourself onto media is proving you belong on there. Showcase yourself, your personality and deliver what you can give to their audiences. In today’s Media Training, I talk about how to consistently get media attention and why it’s so crucial to the marketing and promotion of your business by exposing it to potential buyers.

Story Telling & Story Selling

Do you want to get your story out there and get the media wanting to write about you? Lesson 1 of my 8-Week Media Training Course in Janette’s Media Training Academy is called “Story Telling & Story Selling.” It’s where I teach my students how to discern the difference between story telling & story selling, discover the type of story they have, and develop a narrative to convey their story ideas. Today’s media training tip is a mere appetizer of that first lesson and centers on discovering what type of story you have for what kind of media you’re pitching it to.

What to & Not to Wear On Camera

With media and video becoming an essential part of any marketing plan, it’s only a matter of time before you are seen on-camera. So, in addition to the nerves that naturally come when recording, you’re also likely have anxiety about what to wear. Wardrobe selection is important to production planning. Before any Janette’s TV & Podcast shoot, I always email clients a list of suggestions for clothing as some items look better on camera than others. Plus, certain outfits actually pose technical challenges. Below, are some universal guidelines to follow any time you’re the star of a video.