one-to-one MENTORING & TRAINING
· Still stuck working at home?
· Struggling to pivot your business & marketing online?
· Finding it hard to communicate with your prospective clients, sponsors, investors, and staff via Zoom, Face-Time, What’s App, Line, Facebook Messenger, Facebook Rooms, or other Web technology?
· Making off-the-cuff videos or Facebook, Instagram, LinkedIn or YouTube LIVES from your computer or mobile phone?
· Being invited to share your expertise on important radio, TV, Zoom, pod, or webcast interviews, or seeking media placements?
· Speaking at a virtual summit or conference (solo or panel), or participating in a YouTube, Facebook, Instagram, or LinkedIn chat?
· Having reporters & bloggers contact about doing a feature?
COVID-19 has brought many challenges and changes.
This includes the increased need for digital visibility, brand awareness, and connection that should have you over-the-moon. Yet many CEO’s, executives, entrepreneurs, professionals, and sales agents are uncomfortable being on-camera and wondering what to do next.
“Help, I need to be on-camera (and I don’t know what to do)!”
“She is Brilliant in Her Field”
Janette is an unbelievable person, going 150% with anything she does! Janette will be on top of all tasks and does not hesitate to get them done. She is definitely a doer and not a talker and is brilliant in her field. If you require someone to manage your video/ media marketing needs who is not afraid to communicate and get the job done, and done well, Janette Burke is the lady for you! I would advise signing up for any of Janette’s 1:1 programs or group workshops as she will guide the way for you to have a successful business! She has had a huge impact on my business!
- Randi Goodman
Online Resource Leader and Event Planner, Networking Gone Crazy!
Worried about how you look, sound and present on-camera? What you should say? What you should wear? What you will be asked? How to produce video & LIVE content that allows you to connect with your ideal customer? How to conduct productive technology-based meetings with your clients, sponsors, investors, and staff that keep them motivated? How to prepare for cyber media and speaking appearances? How all this newfound publicity and exposure will come together? And how you can leverage it to attract new customers and more media/speaking engagements?
I understand your on-camera concerns. And I am here to impart my wisdom and boost your confidence and charisma! Because the truth is, today, being on-camera is more important than ever. But, if you are not prepared, you could fail to get your message across effectively, destroy your credibility, and waste a golden opportunity to get your name out there.
What i can do for you
There are several ways we can work together to get your story told and reach your on-camera goals now, and when we get back to filming in-studios, presenting in-front of a live audience at industry events and conferences, or giving a TEDTalk.
Here are a few of them:
Media – Would you like to have your business, products or services featured in the media? As a media strategist, former publicist and editor who is also the producer of my own online show as well as a TV and Podcast host and guest booker, I know how the process works. I can quickly help you devise a media strategy, media pitch letter and supporting materials with a captivating hook, story-idea, angle and headline that will catch producers, reporters, broadcasters, bloggers, pod & webcasters eyes (as opposed to being thrown in the trash) and significantly augment your chances of appearing in print (newspapers, journals, trade publications, blogs), radio, TV, pod and webcast shows.
Interviewing - Once you book a media, pod or webcast interview you’ll need to anticipate what the host/interviewer or reporter will ask you and know how to answer each question in memorable soundbites that relay your key marketing message in the allotted timeframe and allow you to promote yourself without actually selling, or risk being misquoted or cut-off. I can help you decipher what parts of your message to tell, when, as well as create customized interview questions for you that you can use over and over, again.
Presentation & Performance – Whether you are getting ready for a media, pod, or webcast interview or to speak virtually, your content alone will not make for the most fabulous speech. To impact your audience, keep them interested and move them to action, you will need strong delivery. I can help you add to your message and improve your overall presence with the use of props/gestures, body-language, voice-techniques, image/wardrobe, and a teleprompter.
Speech Writing – Whether you already have one or are starting fresh, I will evaluate your content, talking-points, PowerPoints, stats, and anecdotes to help you strengthen your Signature Talk and position and ensure your talk flows. I will also demonstrate how you can repurpose your content, so you have break-out talks, social media posts, and other marketing copy.
Video Production & Scripting – Have you considered what types of videos and LIVES you could be making to showcase you and your company? From developing topic outlines & schedules, scripts, and storyboards, to teaching you the basics of setting-up your home studio or the LIVE features on Facebook, Instagram, I can show you how to make quality videos from your mobile phone or computer, so you are not just picking up your camera and shooting and risking your reputation and brand. Once you have a video, you will need to know where and how to promote it, so it is seen by your ideal target. I can teach you how to do this too, including the best way to set-up your own YouTube Channel or Podcast.
Interpersonal Communication & Online Conferencing - Does interpersonal communication via online conferencing scare you? I can work with you to eliminate your fears, plan agendas, approach difficult conversations, advance your tonality, communication skills, and more.
Session-by-session, I will get you organized, energized and ready to master any media virtual interview, video, LIVE, speaking, or meeting you have coming-up with authenticity, confidence, and ease.
You will look, sound, and feel your best on-camera, be in control, and know exactly what to expect for every audience and situation.
Each consultation will include my feedback, and suggestions.
We will review a clip of you being on-camera, role-play, conduct mock interviews or speaking trials for practice and assess your progress - so you can see for yourself how far you have come.
You will receive the video recording for your reference and playback, along with my templates, exercises, resources, and in-between session email support.
As a bonus, you will also receive a copy of my Do’s and Don’ts of Being On-Camera and Quick Tips for Filming Professional Videos At Home booklets. (Value $97)
HOW IT WORKS
You choose how much of time you want to spend with me and purchase it via PayPal in 1, 2 or 4-hour blocks.
You then use your time up as you wish, either by the hour, half-hour, or in 15-minute increments.
You click on my calendar and book your session day and time with me. Please book at least one week before your scheduled media interview or virtual speaking engagement. Express sessions available 48 hours in advance (depending on my availability). PLEASE NOTE: If we are covering more complex topics such as devising your interview questions, Signature Speech, or PowerPoint Presentation, initially, we will need a full 1-hour together.
A confirmation will be emailed to you with my link to connect with me on Zoom, or by phone – as you prefer.
Ahead of our first session, you complete a media interview, speech, video, LIVE or meeting intake form so we both fully understand your goals and what topic(s) you want to focus on in your session (s).
Day of our session, I will greet you as I would when I interview a guest and our time together will start.
After each session (including any subsequent document review, edit, correction, or email that you want me to respond to), I will track and advise you how much time remains on your purchase.
Special COVID-19 pricing available while time and space lasts!
Don't delay, reserve your 1:1 time with Janette today!
+ $25.61 HST
+ $45.50 HST
+ $84.50 HST