UNLEASH YOUR WOW FACTOR!
and become the go-to expert in your field
Learn how to put YOURSELF in the spotlight, connect with your audience and build a tribe of raving fans
Whether you are looking to gain visibility, exposure in the media, a speaking gig, TEDTalk or corporate promotion, Janette is on a mission to help CEOs, executives, professionals, entrepreneurs, and sales agents speak up and assume the spotlight.
“Janette is truly a Media, Presentation and Performance Expert.”
Prior to working with Janette, I completed in detail an intake form. This helped her to identify gaps in my marketing, branding, messaging and positioning, and develop a customized mentoring and training program that was specific to my needs. I always felt in good hands as she helped me tweak and strengthen my marketing message for my website content.
We also completely reworked and developed my Signature Talk, as well as identified break-out talks. In addition, we modified my PowerPoint Presentation to make the talk flow better, so audiences could clearly understand who I am, what I do and how I can help them overcome their health and wellness issues with my powerful 5 P system. We then moved on to creating a media strategy for me to gain traditional, media, pod and webcast placements.
Janette taught me what to look for in media placements, what my possible story angles are, and how to compose my Media Pitch letter with supporting Media materials. She also helped me create interview questions and answers and showed me how to simplify, shorten and break-up my responses into sound-bites that audiences could easily digest. Next, she showed me how to develop a Speaker Sheet and use it to increase my chances for more media and speaking exposure. We tackled my Social Media positioning and several other related things.
I walked away understanding what makes me, my programs and my system unique, and compelling content that converts and sells. She showed me how to do more with less and created cohesiveness to my purpose and mission. I was always fired-up during our sessions and eager to implement all the wealth of information Janette shared with me such as booklets, templates and homework exercises.
Janette is truly a Media Marketing, Presentation and Performance Expert. She unleashes your WOW Factor and teaches you how to assume the spotlight, so you can become the go-to expert in your industry.
- ELLIE SAVOY
Your Get Healthy Coach
Case studies
Thalia Charney - 62,263 views
The Situation – Thalia was running a singles event centered around improv and wanted more exposure.
What I Did – I worked with Thalia to get her message down, focusing on why this type of singles event was different than online dating. I helped her to bring in stats and story-telling. I took her Key points and developed a theme and angle in which to tell this story. I also created customized and timed-out interview questions and answers for her to answer. This helped her stay calm and in control and express the most relevant details in easy-to-understand sound-bites. To give her more confidence, I worked with Thalia on her presentation skills, paying close attention to her vocal variety, breathing, and body language. We also sharpened her image with wardrobe and makeup.
The Results - Thalia gave a truly informative interview. My team and I promoted her episode and promo video extensively for up to 60 days. She received sign-ups on her giveaway that were sent to her as leads to follow-up with & close as a bonus.
Anne-Marie Moulton - 21,806 views
The Situation – Ann-Marie came to me with very little on-camera, interview or media experience. She wanted to promote her coaching business and attract new clients, but was unsure what to say on camera.
What I Did – I worked with Ann-Marie to calm her nerves and get at the heart of her marketing message. I prepared her to be on-camera, devising customized interview questions and answers that I taught her how to deliver in easy-to-understand sound-bites that effectively got her message across. We worked on her delivery as well as her image. In addition to her interview, she filmed a 1-minute promo video about her business that scripted and she gave via teleprompter. Something else I taught her how to use.
The Results - She was promoted extensively for up to 60 days, received 9 sign-ups on her giveaway that were sent to her as leads to follow-up with & close, as well as 21,806 views.
Crystal-Marie Sealy - 43,465 Views
The Situation – Crystal-Marie had a very compelling message about Women in Business that she was looking to get out in a big way.
What I Did – I worked with her to get her ready to be interviewed on-camera. In our PREP training session, we honed Crystal-Marie’s message by taking a look at what really distinguished her from her competitors and her approach to coaching. To devise a compelling hook and angle for the interview and keep her in control, I took her points and created customized and timed-out interview questions and answers for Crystal-Marie. Then, I taught her how to give in easy-to-understand sound-bites that effectively got her message across without her sounding salesy. I also taught her how to use her and her client’s experiences as stories. We integrated those stories, statistics, and facts into her answers to strengthen her powerful message and voice – making her more credible and persuasive. We also worked on her presentation and performance skills, using vocal, breathing, improv, and body-language techniques. The we sharpened her image with wardrobe and professional makeup. In addition to taking professional head shots, we also filmed a 1-minute promo video about her business that I scripted for her, as well as taught her how to deliver using a teleprompter.
The Results - Crystal-Marie was confidant, prepared, and in control. She didn’t have to worry about what she was saying, or how she looked. She came off polished. My team and I promoted her episode and promo video extensively for up to 60 days. She received sign-ups on her giveaway that were sent to her as leads to follow-up with & close as a bonus. She received a total of 43,465 views. Targeted, fresh, exposure.