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Janette’s TV, Janette Burke, Fabulous Female Awards, Waterfront Awards, Janette Burke, Janette’s TV People’s Choice Award Winner, Profit 500 Nominee Janette Burke, Janette’s TV, Janette’s TV Podcast, 2016 W-100 Canada’s Top Entrepreneurs, Janette’s TV, Janette Burke, Janette Burke Productions, RBC Women of Influence, Janette Burke Nominee, Janette Burke Productions Nominee, Janette’s TV Nominee, Women In Film & TV Toronto, Janette Burke, Member, Janette Burke Productions, Member, Janette’s TV, Member, Crystal Award, Digital Trail Blazer Category, Nominee
Janette’s TV, Janette Burke, Fabulous Female Awards, Waterfront Awards, Janette Burke, Janette’s TV People’s Choice Award Winner, Profit 500 Nominee Janette Burke, Janette’s TV, Janette’s TV Podcast, 2016 W-100 Canada’s Top Entrepreneurs, Janette’s TV, Janette Burke, Janette Burke Productions, RBC Women of Influence, Janette Burke Nominee, Janette Burke Productions Nominee, Janette’s TV Nominee, Women In Film & TV Toronto, Janette Burke, Member, Janette Burke Productions, Member, Janette’s TV, Member, Crystal Award, Digital Trail Blazer Category, Nominee
Janette’s TV, Janette Burke, Fabulous Female Awards, Waterfront Awards, Janette Burke, Janette’s TV People’s Choice Award Winner, Profit 500 Nominee Janette Burke, Janette’s TV, Janette’s TV Podcast, 2016 W-100 Canada’s Top Entrepreneurs, Janette’s TV, Janette Burke, Janette Burke Productions, RBC Women of Influence, Janette Burke Nominee, Janette Burke Productions Nominee, Janette’s TV Nominee, Women In Film & TV Toronto, Janette Burke, Member, Janette Burke Productions, Member, Janette’s TV, Member, Crystal Award, Digital Trail Blazer Category, Nominee
Janette’s TV, Janette Burke, Fabulous Female Awards, Waterfront Awards, Janette Burke, Janette’s TV People’s Choice Award Winner, Profit 500 Nominee Janette Burke, Janette’s TV, Janette’s TV Podcast, 2016 W-100 Canada’s Top Entrepreneurs, Janette’s TV, Janette Burke, Janette Burke Productions, RBC Women of Influence, Janette Burke Nominee, Janette Burke Productions Nominee, Janette’s TV Nominee, Women In Film & TV Toronto, Janette Burke, Member, Janette Burke Productions, Member, Janette’s TV, Member, Crystal Award, Digital Trail Blazer Category, Nominee
Janette’s TV, Janette Burke, Fabulous Female Awards, Waterfront Awards, Janette Burke, Janette’s TV People’s Choice Award Winner, Profit 500 Nominee Janette Burke, Janette’s TV, Janette’s TV Podcast, 2016 W-100 Canada’s Top Entrepreneurs, Janette’s TV, Janette Burke, Janette Burke Productions, RBC Women of Influence, Janette Burke Nominee, Janette Burke Productions Nominee, Janette’s TV Nominee, Women In Film & TV Toronto, Janette Burke, Member, Janette Burke Productions, Member, Janette’s TV, Member, Crystal Award, Digital Trail Blazer Category, Nominee
Janette’s TV, Janette Burke, Fabulous Female Awards, Waterfront Awards, Janette Burke, Janette’s TV People’s Choice Award Winner, Profit 500 Nominee Janette Burke, Janette’s TV, Janette’s TV Podcast, 2016 W-100 Canada’s Top Entrepreneurs, Janette’s TV, Janette Burke, Janette Burke Productions, RBC Women of Influence, Janette Burke Nominee, Janette Burke Productions Nominee, Janette’s TV Nominee, Women In Film & TV Toronto, Janette Burke, Member, Janette Burke Productions, Member, Janette’s TV, Member, Crystal Award, Digital Trail Blazer Category, Nominee
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Janette at VFF.JPG

Why You Should Be in Media

In Media, you can find your ideal audience where they’re already hanging out. You’ll be able to reach new people in new places. It offers many ways to immerse yourself with your audience and interact directly with them. It’s also a good way to establish credibility, as it’s coming from a third party source. Media is the intersection of Traditional Media and Social Media.

Social Media is a way to reach people globally using their digital devices. It works with algorithms to reach people, but can be restrictive. Traditional Media is a controlled medium, letting you have more say over who the audience is. But the interaction with that audience is more limited. Traditional Media has been around for over a century, and is very established; while Social Media has been around for about twenty years, and is still newer and evolving. When you utilize Traditional Media, it puts you at a higher calibre than Social Media.

Each Media are good on their own, but when put together, now you’re really going! Social Media and Traditional Media work excellently together to expand your reach, gain you new visibility, and become exposed to new audiences.

Why You Should Be On Janette's TV & Janette's TV Podcast

Janette’s TV & Janette’s TV Podcast utilizes both Social Media and Traditional Media to get you reach, visibility, and exposure. Traditional Media forms the basis of the Interview Showcase Package, with your interview. While Social Media promotes you through all my social networks and channels to gain you lasting attention.

 

Who This Package Is For

If you’re a celebrity or thought leader in your industry (i.e. CEO, entrepreneur, professional, politician or consultant; or if you’re a coach or book author, we have limited spots available), and want to get media placements, then you must be prepared. Why? If you’re not prepared, you won’t get consistently booked in media outlets. As a Media Personality, Producer, Interviewer, and TV Show & Podcast Host, I know what you need to have in place, and what other producers and their staff look for in a desirable guest.

To get booked in media time and time again, there are certain things you must have in place, which is why you need on-camera media training. It’s more than having the right contact: you have to have the right angle to your story that’s newsworthy & the right pitch following the angle they’ve chosen for your segment; know how to tell your story in the allotted time you’re given & how to relay it talking in soundbites; be able to present & sell yourself well from the second you show up; present what you bring to the table; interact well with the interviewer & audience, and have a social media presence. On-Camera Media Training readies you to best showcase yourself in Traditional Media and Social Media for your Interview Showcase Package, and beyond!

 I want you to use media to increase your contacts & exposure. I want you to be the desirable guest that is frequently booked, as opposed to the “ONE & DONE”. If you want this too, let’s talk! Book Your Complimentary 15-Minute Audition Today! 

This opportunity is for you if you’re looking to:

  • Learn on-camera media training to present yourself & your business well

  • Improve your communication, presentation & performance skills

  • Relay the most compelling parts of your business story in a non-salesy way

  • Increase your confidence & presence when making your own videos & LIVES

  • Prepare for other media & speaking opportunities

    • Shoot an episode that showcases you as a desirable & credible media guest and use it as proof to land more media & speaking gigs

    • Reach an audience of over 5 million and get new eyeballs on your product or service

  • Create content for your website & social media posts

  • Gain the attention of your dream client & boost your customer engagement

Why Your Content Matters

When I review pitches, I see what the topic is, decide if it fits the lifestyle topics that I feature on my Show & Podcast, if it’s something interesting and of value to my coveted audience, what the potential interviewee (guest) knows about my show & audience, if they have had previous media exposure, what their social media following is, what they post, if the topic they cover will bring views & downloads, and more.

I look at pitches from what I want in an interviewee (guest) and what my audience expects: how I want them to talk about their subject in the same way one encounters when approaching producers or their staff. I can tell if the prospective interviewee (guest) is prepared, if they can relay their message around the segment theme, and if they know how to do it without saying everything there is to say about their business. I can tell if they will meet the needs of what has been requested of them or come off timid or like a know-it-all. In media, our primary objective is to meet the needs of the audience, ensuring they’re getting useful info so that they’ll want to watch, listen, or read, because that is how we derive our ratings (views, downloads, following, etc.). Without which, there is no media.

The topic & potential interviewee (guest) is either a fit or not. If not, like my colleagues, I delete the pitch and move on to the next.

We in media expect you to know who you’re pitching to, to show why you want to be interviewed – that you’ve done your research and know how you can be a quality, ideal guest that presents, communicates & performs well – that you are knowledgeable and not just there to sell like an infomercial that no-one wants to hear.  

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What I Do

Having worked both sides of the camera, I know the art of what makes a good interviewee and what does not. You either have it or you don’t. My mission is to make it so you have it. I want you to use media as an integral marketing tool to spread your message and grow your business. To make that happen, you first need to understand your purpose for getting media exposure, how the media process works and why you need to be prepared with on-camera media training.

That is why I created my Interview Showcase Package with these 4 distinct steps.

Interview Showcase Package with 4-Steps

How These 4-Steps Benefit You

  • Interview: You want to be a desirable interviewee that the media wants to book over and over. Media connections you form pitching yourself or get by hiring a publicist aren’t enough. They may help you land a spot, but if you’re not prepared for that spot, it will be a waste of a golden opportunity for publicity and exposure that you can never get back. Moreover, you can seriously damage your credibility, image, and reputation by not being in-control of the interview. And risk being misquoted, put on the spot, or taken out of context – all of which can further damage your brand and business. If you want to maximize your time, effort and spot and see results, you must be able to talk about the important parts of yourself, business, message, and product; and know how to present and perform well. With this Interview Showcase Package and a Janette’s TV & Janette’s TV Podcast, I show you how to do that. I introduce you to the media process so you’re ready. You may not have experience with interviewers and cameras, and as you go on your media tour into higher media, the more sophisticated the process gets. There are more cameras in your face, more people behind the scenes, more elements to deal with, shorter interview segments; and if you’re not prepared, you won’t do well. The interview spot gets your media tour kickstarted; gaining you valuable experience and knowledge, getting you a great interview by showcasing yourself and business; the filming and recording provides you with an edited episode that also serves as demo reel, providing tangible evidence that you make a good interviewee. It’s done because I want you to get booked on additional media interviews and at events where you have the opportunity to speak.

  • Visibility, Exposure, Connection: I send you links to your Janette’s TV & Podcast episode, but then my team and I take over promoting it for you for 30-60 days as we know that you sharing one post to your network won’t do much for you. It won’t get you the exposure you’re looking for. With most Mainstream, Online TV shows & Podcasts, you’re in and out. At Janette’s TV & Podcast, we make you e news for more than one day! How? By promoting you consistently all over  social media, Janette’s TV & Podcast YouTube and Podcast Channels, Website, & Chronicles e-publication for 30-60 days to a global audience because I want you to Be SEEN, Be HEARD, and Be KNOWN.

Janette and Lou Ferrigno
Janette and Ben Mulroney
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Ready to Take the Next Step?

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Janette's Interview Showcase Deck

Thank you!

"I discovered so much value I didn’t expect. I got so much out of working with Janette. I highly recommend you do. I know I will again."

 

 

 

Shiraz Baboo, International Speaker and Author

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